Course · JUR6459
Advertising
Course information
- Course code
- JUR6459
- Credits (ECTS)
- 5
- L + S + Lab
- 15 + 30 + 0
- Year / semester
- Year 4 / semester 7
- Level of course
- Bachelor's degree
- Component
- Minor
- Cycle
- BD
- Final assessment
- Examination
- Educational programme
- 6B06106 Computing and software
- Curriculum
- Вычислительная техника и программное обеспечение (2023-2027)
Minor track course.
Course description
The course provides students with the necessary knowledge about advertising activities, teaches the skills of creating advertising audio, video clips, printed materials, conducting advertising campaigns, creating effective advertising materials in order to promote media products on the Internet.
Student workload
| Type of work | Hours per week | Weeks | Total hours per semester |
|---|---|---|---|
| Lectures (L) | 1 | 15 | 15 |
| Seminars and practical classes (S) | 2 | 15 | 30 |
| Independent work under instructor supervision | 1 | 15 | 15 |
| Independent student work | 6 | 15 | 90 |
| Total | 150 |
1 credit = 30 academic hours; a semester lasts 15 weeks.
Source: Platonus, working curriculum for the 2026–2027 academic year.
← Programme curriculum