IITU Hosts Guest Lecture on Project Management

On November 5, 2026, the International Information Technology University (IITU) hosted a guest lecture titled “What Is Project Management and Where Is It Applied?”, dedicated to Project Manager's Day.

The event was organized by the Department of Economics and Business at IITU. The guest speaker was Aida Yesenzhan, Director of the Commercial Center of the Union of Project Managers of the Republic of Kazakhstan, an MBA holder, Certified Project Manager (CPM, IPMA Level C), Certified Agile SWAY Practitioner, and Professional Coach.

During the session, students were introduced to the fundamentals of project management, explored the key differences between project-based activities and routine operations, learned about various fields where project management is applied, and discussed the importance of professional certification for career development.

The speaker placed particular emphasis on the importance of a systematic approach to project management. Aida Yesenzhan highlighted that the primary responsibility of a project manager is to deliver a unique outcome that meets the needs of the project client and stakeholders. She also emphasized that the ultimate goal of effective project management is to improve people's quality of life.

The lecture was conducted in an interactive format and generated considerable interest among students. Participants had the opportunity to ask questions, discuss practical aspects of the profession, and broaden their understanding of career development opportunities in project management.

Such events contribute to strengthening cooperation between the university and the professional community, developing students' leadership and management competencies, and fostering practical skills that are highly valued in today's labor market.